eCommerce
Copywriting is not just writing – it is so much more. A good copy needs to fulfill all the criteria that will make it interesting and engaging, and most importantly, make the readers want buy the product you are selling. It is crucial not to have it sound like you…
There are many times when our clients simply scan through our fliers – and that usually happens after we’ve put in substantial effort to make them look perfect. Unfortunately, customers don’t have the time and patience to read everything thoroughly. Most people give it a glance, decide whether the information…
Every now and again, someone comes and declares the death of email, which, frankly, is ridiculous. First of all, nothing better has come along that can replace it. Second, its ROI is a whopping 4000%, which cannot be said for any other type of marketing. Yes, it even leaves social…
Getting to know your customers can help figure out how best to sell to them. Acquiring information on things like what problems they have and what solutions they require allows you to better match the products to what they actually need. Also you can better determine the tone of marketing…